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How to Build a Positive Company Culture

The original article by Alan Kohll can be found HERE.

Company culture is an integral part of business. It affects nearly every aspect of a company. From recruiting top talent to improving employee satisfaction, it’s the backbone of a happy workforce. Without a positive corporate culture, many employees will struggle to find the real value in their work, and this leads to a variety of negative consequences for your bottom line.

According to research by Deloitte, 94% of executives and 88% of employees believe a distinct corporate culture is important to a business’ success. Deloitte’s survey also found that there is a strong correlation between employees who claim to feel happy and valued at work and those who say their company has a strong culture.

There’s a reason why companies who are named as a Best Place to Work see so much success. These organizations tend to have strong, positive corporate cultures that help employees feel and perform...

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Industry Opportunities for Learning

Our industry offers a vast amount of professional development opportunities. This is one of the things that sets us apart from other industries.

As we continue our focus on lifelong learning, we wanted to make you aware, if you aren’t already, of some of the great learning opportunities available to you that are specific to our industry.

LANDSCAPE ONTARIO PROFESSIONAL DEVELOPMENT

Landscape Ontario's Professional Development has extensive resources to help provide you with tools for personal and business growth. They offer a wide range of topics, allowing you to update your skills or learn something new. They offer in-person and online seminars. Click HERE to see the list of 2023 seminars.

LMN (Landscape Management Network)

LMN offers a number of ebooks, videos and on-demand webinars covering topics related to running and growing a business: budgeting, business planning and growth, estimating, hiring, improving efficiency, and marketing and sales. For a list of the...

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These are a Few of My Favourite Podcasts

The popularity of podcasts is increasing[1]. Not only are more people listening to podcasts, but they’re listening to more podcasts. The beauty of podcasts is their accessibility. They’re free, they’re available through many different apps and programs, and you can listen anywhere at any time. I enjoy listening to podcasts while I’m driving or walking the dog. Marla and I listen together when we’re on road trips. 

Most podcasts put out new content on a regular basis, usually weekly or monthly. And I usually anticipate the release of a new podcast. I love hearing interviews with successful business owners who are willing to share their struggles and victories. These are real life stories of well-known people and businesses. I find I am encouraged to persevere and always take away some new knowledge or best practice suggestion. The podcasts provide links and additional content regarding the topic being discussed in the show notes.  With so many...

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10 Tips for Effective Marketing

This article is written by Chad Diller and the original post can be found HERE

Over the past two years I’ve spent a lot of time scouring YouTube and the Internet. I’ve wanted to get a really good sense of what kind of marketing tips are out there for lawn and landscape companies.

I’ve made a few general observations…

  • The large majority of content addressing marketing for landscapers is geared towards entrepreneurs and businesses under $2 million in annual revenue. 
  • Most of the people offering these tips are either A) well-intentioned small business owners sharing their personal advice or, B) landscaping marketing agencies that specialize in small businesses.
  • And lastly, most of the popular "influencers" make money by producing videos (ads on YouTube, product endorsements, selling software, franchises, or courses for startup businesses).

None of these things are bad. However, these landscaping marketing strategies may not apply for companies...

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Book of the Month: Clockwork

Clockwork is a book for business owners. The purpose of the book is for owners to design their business to run itself. It is a book that has freedom and fulfillment as the ultimate goal. It echoes Peter Drucker's quote "Efficiency is doing things right. Effectiveness is doing the right things.” Michalowicz has taken this concept and created a process to put it in place. 

One of the most impactful elements of the book is identifying what Mike calls the Queen Bee Role. He writes, “Identify the core function in your business that is the biggest determinant of your company’s success. Within every company there exists a single function that is the most significant determinant of the company’s health. It is where the uniqueness of your offering meets the best talents of you and/or your staff.”

The process of thinking this through is valuable in itself. But it is not easy. We all think that every aspect of our business is crucial. Michalowicz says,...

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The Value of Exit Interviews

“Those who cannot learn from history are doomed to repeat it.” George Santayana 

“Do you have a minute to talk?”. Over the years I’ve been asked this question by employees. It’s a question that immediately knots my stomach, as my experience tell me that the employee is about to resign. 

When an employee resigns, my mind very quickly begins making a checklist. What are the steps we need to take to fill the role being vacated? Do we need to adjust the job description? Do we fill the job internally or post it externally? By immediately jumping to replacement, I’ve missed an important and valuable step - the exit interview. 

An exit interview is an interview held with an employee about to leave an organization, typically in order to discuss the employee's reasons for leaving and their experience of working for the organization. The exit interview can take various forms; it can be a written survey, can be completed verbally with a...

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Employee Engagement Tools

If you thought the Great Resignation was a 2021 phenomenon, you’re wrong. Employee retention is still a problem for employers. In a recent article published by the Human Resources Professionals Association, they indicate that Canadian companies are collectively attempting to fill 915,000 job vacancies, 80% more than in 2019 according to Statistics Canada, and well above pre-pandemic levels. 

“What’s unfolding then is not just the Great Resignation (the symptom), but the Great Prioritization (the cause). Simply put, people are putting a greater focus on well-being, health (physical, social and mental), family (childcare and/or aging parents) and other hobbies and interests - and by extension, taking the time to consider who they work for, how they work, and why they work.” 

Recruiting employees in this environment is a challenge, but an equally important discussion is how to keep the great staff that you already have. It’s time to rethink how...

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State of the Global Workplace Report

Our focus for the month of March is Human Resources. We thought we'd start off with the recent State of the Global Workplace report, an annual report representing the collective voice of the global employee. In this edition, the pandemic and its aftershock continued to disrupt the workplace.  

The pulse of the global workplace is low, but it's still beating, leaving much room for leaders to ask, "How am I creating a thriving workplace for my employees today?"

The report lists six findings, summarized below: 

  1. Global engagement and wellbeing remain stable, but not great.
  2. Stress among the world's workers reached an all-time high -- again.
  3. Wellbeing in Europe and South Asia was hit hard in 2021 by COVID-19 waves.
  4. The job market made a recovery in the U.S. and Canada region, but not elsewhere.
  5. The best region in the world to be an employee.
  6. Employee wellbeing is the new workplace imperative.

To read the full report, click here.

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Book of the Month: Free to Focus

"The most productive business leaders I coach recognize productivity is not about getting more things done; it's about getting the right things done. It's about starting each day with clarity and ending with a sense of satisfaction, accomplishment, and energy to spare. It's about achieving more by doing less, and this book shows you how." (Michael Hyatt, Free to Focus)

This book is a productivity game-changer. Michael Hyatt guides you through the process and provides tools to identify the work that is the most productive and most satisfying. The work that allows you to achieve more by doing less. He says that , "the important question is not, Can I do this job faster, easier, and cheaper? It's, Should I be doing this job at all?"

"If you want to master your schedule, increase your efficiency and output, and create more margin in your life for the things you care about, you've got to learn how to focus. I'm talking about the ability to zero in and do the deep work that creates a...

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Spring Kick-Off Meetings

Want to start your season off right? Plan a spring kick-off meeting. A seasonal kick-off meeting is a way to get everyone on the same page, remind them of policies and procedures, review your company values and priorities, celebrate achievements and get excited for the year ahead. It's a great team-building opportunity that will bring everyone together and create a positive company culture. 

Below are some great ideas from an article for Lawn & Landscape by Steve Cesare (original article can be found here).

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A business owner from Massachusetts called me the other day to talk about the annual transition from the snow season to the landscape season, and what he should do to get all the employees on the same page to ensure prompt, aligned and optimal field execution. With 85-90 employees to consider, it is important for the business owner to design a well-crafted, organized “Landscape Kickoff Day” that is informative,...

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