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Building Strategic Plans

A strategic plan defines who you are as a business and lists concrete actions to achieve your goals, so creating one takes time and thought. Let’s discuss the W’s of strategic planning:

Who should be involved?

Clearly the owner should be involved. And depending on the type of plan you’re creating, you might also want to include division leaders, administration, sales staff, operations management and a facilitator.

What should be discussed or decided?

The strategic plan meeting should identify or review the company vision, mission and core values, a SWOT (Strengths, Weaknesses, Opportunities, Threats) analysis, company goals and objectives as well as an action plan.

When should you prepare a strategic plan?

A strategic plan should be created annually, reviewed quarterly and discussed weekly.

Where should the meeting take place?

It has been our experience that the most productive meetings take place outside of the office. We recommend booking an offsite location...

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Book Review: What the Market will "Bare"

Written by Jacki Hart, President, Consulting By Hart

Every now and then, something comes across your desk or into your inbox that is worth paying attention to. If you’re a contractor who sells services to your customers, which include labour and materials, equipment and overhead costs, then this article is worth your time to read. Unless you are either entirely recession proof in your market, or aren’t trying to improve profit in your business. But if you are working hard to figure out a way to be more profitable, read on.

Sometimes the most successful businesses have all of the cutting-edge technologies, software, apps, equipment and training. And some businesses have all of that, and still aren’t profitable enough to pay the owner well, build equity and an engaged, career-minded team.

Enter J. Paul Lamarche (JPL), and his industry-altering pricing system. JPL’s estimating and pricing system was officially adopted by...

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KPIs

If you’ve been in business for five years or more then it’s time to analyze the health of your landscape company. Key Performance Indicators (KPIs) analyze specific systems, job functions, and the financial state of your company. You then take the results from your KPI and find new ways to be more efficient, bring new clients through your door, and improve employee performance, to name a few.

What are Key Performance Indicators (KPIs)?

KPIs are measurements. They’re a performance indicator to test on all of your company’s systems. For example, you can perform a KPI in your operations department, or you can do a KPI on your profits and losses.

In a nutshell, KPIs evaluate the success of your green or white company or a particular system within your lawn and landscape organization.

A KPI’s results tell part of your company’s story, such as

  • Your success at reaching specific targets within your company
  •  What’s working and what needs...
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Give Your Business a Boost

Being a landscape business owner is hard. There are a million things vying for your attention, and it’s usually the most urgent that gets it. Meanwhile, your business keeps going – but is it growing? Has it increased in value over the last year? The truth is that most landscape business owners have no idea what their business is worth or how it’s actually doing. They’re usually fantastic technicians, happy to be working IN the business, but rarely ON the business. But knowing the value of your business, and understanding the steps needed to take to increase its value are critical for the growth and health of the business. It will increase profitability now and also make your business more attractive to potential buyers – whether you’re looking at selling now or in the future.

Let’s take a look at six pillars of business and identify some best practices and tools you can implement fairly easily to increase efficiency, productivity and profit....

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The 4 Types of Organizational Culture

The original article by Kate Heinz and updated by Jessica Powers can be found HERE

Organizational culture influences the success of your company, directly affecting the sort of candidates you attract and the employees you hold onto. There are several different types of organizational culture too; so you have to find the one that works best for you.

What Is Organizational Culture?

Organizational culture, or company culture, is defined as the shared values, attitudes and practices that characterize an organization. It’s the personality of your company, and it plays a large part in your employees’ overall satisfaction.

Having a strong organizational culture is important because it helps attract the right candidates and it keeps them engaged as employees. According to a 2019 Glassdoor study, 77 percent of adults would evaluate a company’s culture before applying to an open position, with more than half ranking an organization’s...

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9 Employee Engagement Strategies that Actually Work

The original article by Kate Heinz can be found here

Engaging employees is a highly effective business strategy, but it’s easier said than done. Your first inclination might be to build out a new benefits package or offer office perks like cold brew on tap or a wellness room. While your team will likely appreciate the new stuff, these changes do more to increase job satisfaction than boost employee engagement — two related but different concepts. 

Employee Engagement Strategies:

  • Take employee surveys.
  • Uphold your company’s core values.
  • Carve out career paths and provide opportunities for growth.
  • Promote employees from within.
  • Recognize top performers.
  • Promote transparency.
  • Allow for honest feedback.
  • Hold employees accountable.
  • Hold leadership accountable. 

What Is Employee Engagement?

Employee engagement is defined as the degree to which an employee is motivated and passionate about their work. While it’s often confused...

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How to Build a Positive Company Culture

The original article by Alan Kohll can be found HERE.

Company culture is an integral part of business. It affects nearly every aspect of a company. From recruiting top talent to improving employee satisfaction, it’s the backbone of a happy workforce. Without a positive corporate culture, many employees will struggle to find the real value in their work, and this leads to a variety of negative consequences for your bottom line.

According to research by Deloitte, 94% of executives and 88% of employees believe a distinct corporate culture is important to a business’ success. Deloitte’s survey also found that there is a strong correlation between employees who claim to feel happy and valued at work and those who say their company has a strong culture.

There’s a reason why companies who are named as a Best Place to Work see so much success. These organizations tend to have strong, positive corporate cultures that help employees feel and perform...

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Industry Opportunities for Learning

Our industry offers a vast amount of professional development opportunities. This is one of the things that sets us apart from other industries.

As we continue our focus on lifelong learning, we wanted to make you aware, if you aren’t already, of some of the great learning opportunities available to you that are specific to our industry.

LANDSCAPE ONTARIO PROFESSIONAL DEVELOPMENT

Landscape Ontario's Professional Development has extensive resources to help provide you with tools for personal and business growth. They offer a wide range of topics, allowing you to update your skills or learn something new. They offer in-person and online seminars. Click HERE to see the list of 2023 seminars.

LMN (Landscape Management Network)

LMN offers a number of ebooks, videos and on-demand webinars covering topics related to running and growing a business: budgeting, business planning and growth, estimating, hiring, improving efficiency, and marketing and sales. For a list of the...

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These are a Few of My Favourite Podcasts

The popularity of podcasts is increasing[1]. Not only are more people listening to podcasts, but they’re listening to more podcasts. The beauty of podcasts is their accessibility. They’re free, they’re available through many different apps and programs, and you can listen anywhere at any time. I enjoy listening to podcasts while I’m driving or walking the dog. Marla and I listen together when we’re on road trips. 

Most podcasts put out new content on a regular basis, usually weekly or monthly. And I usually anticipate the release of a new podcast. I love hearing interviews with successful business owners who are willing to share their struggles and victories. These are real life stories of well-known people and businesses. I find I am encouraged to persevere and always take away some new knowledge or best practice suggestion. The podcasts provide links and additional content regarding the topic being discussed in the show notes.  With so many...

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Employee Engagement Tools

If you thought the Great Resignation was a 2021 phenomenon, you’re wrong. Employee retention is still a problem for employers. In a recent article published by the Human Resources Professionals Association, they indicate that Canadian companies are collectively attempting to fill 915,000 job vacancies, 80% more than in 2019 according to Statistics Canada, and well above pre-pandemic levels. 

“What’s unfolding then is not just the Great Resignation (the symptom), but the Great Prioritization (the cause). Simply put, people are putting a greater focus on well-being, health (physical, social and mental), family (childcare and/or aging parents) and other hobbies and interests - and by extension, taking the time to consider who they work for, how they work, and why they work.” 

Recruiting employees in this environment is a challenge, but an equally important discussion is how to keep the great staff that you already have. It’s time to rethink how...

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